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Toys: A Gift That Keeps On Giving

Oftentimes, when a "rare collection" is being auctioned off, you expected to hear about Sotheby's or Christie's acting on behalf of the upper crust.  But every now and then comes a heart-warming rarities auction of sorts.

Enter Joe Moscone, a publicist who had worked with Hasbro for a long time.

Joe is now auctioning off his large collection of toys to benefit Receptions for Research: The Greg Olsen Foundation.  This organization helps provide hospitals, doctors and scholars with "the resources necessary to enhance the lives" of those suffering from forms of cancer and cardiovascular disease.

Selling off items through eBay, Moscone is posted around 15 new items each week through the June.  Among the rarities currently up for sale are pieces related to "Star Wars," "G.I. Joe," "My Little Pony," "JEM," "Deadpool" and Wolverine from "X-Men."

So the next time someone mocks your collection of toys, remember that toys can go a long way in making a difference for others.

Author: Darren Paltrowitz, Music & Media Licensing at Viacom